Do You Know Which Social Media Platform Is Perfect For Your Business

Not All Social Media Platforms Are Going To Work For Your Business

You need to choose one which will give you the best results for the amount of effort you have to put into social media. The question is how do you choose the right social media site to put the most effort into?

Does your head spin when you think about social media marketing?  I’ll bet it does because if you try to use all the social media sites it can get complicated and time consuming.  There are so many social networking sites available: Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and YouTube, and how about about Vine! How can you be expected to maintain a presence on these sites and still run your business?

The short answer is, you can’t. Not very well anyway! So here’s a recommendation for you. Focus on one social network first and master it before starting a presence on another site. But remember not every business is suited for every social networking site.

Here are a few key facts office retailer Staples has included in an infographic about how to choose which social media platform is right for your small business:

• 74% of shoppers rely on social networks to guide purchase decisions


• If you’re selling business to business solutions, LinkedIn should be your primary focus


• 75% of social media marketers reported increased traffic to their websites
  

 

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Do You Know Which Social Media Platform Is Perfect For Your Business